Enriko Lumban Tobing
Jatinangor is the place that there are many campuses, such as Unpad, ITB, Ikopin, and IPDN. So that, there are many students in Jatinangor, especially students from out of town. Students in Jatinangor often feel that variety of foods around the boarding room or campus are different than many foods in their home town, like in Jakarta, Bandung, or Bekasi. Jatinangor foods are cheap, but those foods sometimes make students bored, because students eat those foods almost everyday. Those foods are porridge, fried rice, nasi kuning, nasi uduk, friend noodle, and sate. However, in Jatinangor there are many minimarkets, so if students are bored with many foods that they usually eat, they can go to the minimarket.
Minimarket is a favorable place to shop. Many people come to minimarket to buy daily necessities, such as food, drink, and bath tools. The place is cleaner and larger than a stall. All items can be seen and we can take what we want by ourselves. It is different than when we are shopping at the stall, we should ask the seller first about what we want. For example if we need a bath tool, like shampoo, everyone uses different brands of shampoo, of course we are looking for brands that we use. For minimarket is larger than a stall, we can see all of brands that on sale. We do not need to ask the seller about the presence or absence of the brand. Besides all of brands can be seen by ourselves, the prices are fixed and written, so we do not need to bargaining. If we are bargaining when shopping at the stall or traditional market, the price that the seller wants always more expensive than the price that we wanted. Sometimes, the seller still disagree with the price that we wanted, although we are bargaining many times. It is the common difference between shopping at the minimarket and shopping at the stall or traditional market. Another difference is in minimarket we do not need to queue when we take the item. Only when paying at the cashier we need to queuing, if there are many visitors.
Many foods and drinks in minimarket always given the expiration date. Every foods have an expiration date, because there will be a time when a food cannot be eaten anymore. We must be careful when buy a food. Expired food is not good for health. Every foods and drinks are also heavily guarded. In minimarket, there are CCTV cameras to protect many items from the theft. So, many items are secure and the possibility of theft is less likely. Besides that, minimarket provides shopping carts for a visitor who take a lot of items. Sometimes, a visitor needs a lot of items for daily needs like shampoo, soap, tooth brush, and many items for cooking like oil, sugar, and flour. Of course a visitor needs a shopping cart if he or she does not have his or her own bag. It means minimarket is more care with the visitors than traditional market.
Sometimes minimarket give discounts on some items. It is useful to make visitors more interest in shopping, because the prices on some items are cheaper than usual. Buyers always want a low price. A very expensive price often become the reason why buyers do not want to buy, although they like the item. Besides discounts, minimarket often make a promo, like if we buy one item, we will get more or if we buy a food, we get a free drink. Discounts and promos in minimarket are more often than in traditional market.
Because shopping at the minimarket has many advantages, so minimarket is very useful in Jatinangor, especially for students who get bored with their daily food. They can buy a snack or beverages in minimarket. Snack is not a staple food like rice. However, it could reduce a boredom of the daily food, and the price is not expensive. Build a minimarket in every around a boarding room is a good idea, because Jatinangor is a place for students. Students always prefer minimarket than a stall or traditional market. Even they are not only come to minimarket for shopping, sometimes they come to gathering with their friends. Although many items in minimarket are more expensive than in a stall, but those items are cleaner and fresher.
Personal experience during stay in Jatinangor.
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